Wednesday, August 31, 2011

How much does it cost to advertise on ProgrammableWeb?

When it comes to the king of APIs website, it is not, it is ProgrammableWeb.

ProgrammableWeb has a comprehensive directory of APIs, and mashups created. It also regularly blogs on API news. It draws in huge traffic from developers, the number one website where developers go to. That makes it the undisputed king.

Because of how good they are, they naturally becomes the number one choice for advertising API products.

I thought it is good to share information about advertising on ProgrammableWeb:

  • 550,000 pageviews per month
  • 170,000 unique visitors per month
  • For a tiny 125x125 ad on the right side, it costs $2,500 per mth, that is $4.50 CPM. There are other banners, of course, at higher price
  • 40% of traffic comes from US
That makes ProgrammableWeb a pretty good place for advertising your APIs.

Ah.. lastly, I hope this website will one day be the king of APIs :)

No comments:

Post a Comment